Konvas AI Privacy Policy

Updated Date: 12/24/2024

Konvas AI ("the App") provides advanced AI-driven segmentation and marketing campaign automation ("the Service") to merchants who use Shopify to power their stores. This Privacy Policy describes how personal information is collected, used, and shared when you install or use the App in connection with your Shopify-supported store.

Personal Information the App Collects

Information Automatically Accessed via Shopify

When you install the App, we automatically access certain information from your Shopify account, including:

  • Store Data: Information about your store's performance, products, customers, and sales.
  • Orders Data: Details on transactions, order values, and purchase timelines.
  • Customer Data: Names, email addresses, and purchase history of customers from your Shopify store.

Additional Data Collected Independently

In addition to Shopify data, we collect the following personal information:

  • Merchant Information: Information about you and others who may access the App on behalf of your store, such as your name, email address, phone number, and billing information.
  • Customer Behavior Data: IP address, web browser details, time zone, and interactions with marketing campaigns.
  • Usage Data: Log files, cookies, and device-specific data to understand how the App is being used.

Tracking Technologies

We use tracking technologies to collect additional personal information:

  • Cookies: Data files stored on your device that include a unique identifier. Learn more at http://www.allaboutcookies.org.
  • Log Files: Record actions and collect data, including IP addresses, browser types, and access times.
  • Web Beacons, Tags, and Pixels: Tools to measure interactions and browsing behavior within the App.

How We Use Your Personal Information

We use the personal information collected from you and your customers to:

  • Provide, maintain, and improve the Service.
  • Process transactions and send related communications (e.g., confirmations and invoices).
  • Customize the App to your store's needs and provide tailored marketing insights.
  • Analyze trends to optimize performance and user experience.
  • Protect against fraudulent, unauthorized, or illegal activity.

Additionally, we may use personal information to:

  • Communicate with you about updates, support, or marketing opportunities.
  • Conduct behavioral or targeted advertising campaigns based on data insights.

Sharing Your Personal Information

We may share your personal information in the following ways:

  • Service Providers: With trusted third parties for payment processing, data analysis, email delivery, and hosting services.
  • Legal Requirements: To comply with applicable laws, regulations, or legal requests.
  • With Your Consent: When you explicitly agree to share your information.

Behavioral Advertising

We use your personal information for targeted advertisements or marketing communications that may interest you. You can opt out of targeted advertising through:

Your Rights

For European Residents

If you are a European resident, you have the right to access the personal information we hold about you and request corrections, updates, or deletion. To exercise this right, contact us at the information below.

We process your information to fulfill contracts (e.g., providing the Service) or pursue our legitimate business interests. Please note that your information may be transferred outside Europe, including to Canada and the United States.

Data Retention

We will retain your personal information for as long as your account is active or as needed to provide the Service unless you request its deletion.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. Updates will be posted on our website, and you are encouraged to review the policy periodically.

Contact Us

For more information about our privacy practices, or if you have questions or concerns, please contact us:

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